Speaking of Women's Health

Speaking of Women’s Health®:
anatomy of a successful conference


By John Lindblom

Special to the
Times

The KTEH Speaking of Women’s Health® Conference was something to talk about.   This sold-out Feb. 10 event at the San Jose Fairmont Hotel had the look and feel of the highly successful gathering.

The look stemmed – the correct operative word here –from the giant sunflowers that are the Speaking of Women’s Health® Foundation’s national trademark and were everywhere.  Also were the purple “mums” cascading from the porcelain flower pots (urinals) in the men’s restroom, which had been temporarily re-gendered.  This was definitely ladies’ day at the Fairmont.

To no less degree the look was provided by the artful signs and hanging banners donated entirely by Power Print Colorways, Inc., Eileen Tichane, proprietress.

     The real beauty, though was in the numbers.  Eight hundred ninety-two women came to listen, learn and maybe even laugh a little. They were women of diverse cultures, ages, interests, economic levels, comprising a sampling of Silicon Valley, 2001. Regardless, for an event to click the way this one did, the 879 had to come together as one.

    That’s where the feeling comes in.   For a conference to feel it has to be touched.  Mid-way through the day it was.  By the speech of a woman who has no speech.  Doris Dillon’s voice has been stilled by the debilitating ravages of Lou Gehrig’s disease (ALS), as inevitably the rest of her slight person will be.

This brave, persevering little Almaden-area educator simply stood by the podium as Graystone Elementary School media aide Teresa McCarthy read he acceptance speech for an award presented to her by conference chair Carla Cobb Davis.   Along with three other heroic Valley Women, Dillon was honored as a Speaking of Women’s Health® Community Champion at the SWH luncheon.  With a Madonna-like smile, she communicated, her bright, expressive eyes in perfect sync with the words she had written as she looked out on the stone-quiet hundreds.

Acknowledging that her disease is terminal, Dillon wrote “I have found my voice in other ways” to teach children and to create awareness for ALS.

“Women and health,” she penned.  “What power in just those two words!”

Thunderous applause you write in a notebook.  Everyone choking back tears.

Ironically, it is learned, Doris Dillon is a fan of sunflowers, her house if full of them.

Amazing to think how a lot of people worked so hard over the past four or five months to create this day.  Could General Patton or Knute Rockne have been so ebullient as was Carla Cobb Davis in driving her 58-member steering committee?  Could their troops have been any more resolved  than these businesswomen who took leave of their livelihoods and their sense of self over an extend time to plan one day?

The path to an informative conference was paved by the apparently inexhaustible connections to the medical community of Lynn Barricks Fossum, who delivered 18 healthcare experts for breakout seminars; KTEH’s Judy Armstrong, who by working out all the logistics, played Eisenhower to Cobb Davis’ Patton;  and Jo Ann Lauer, who led the army of volunteers. 

Add to this more than 30 sponsors, the foremost being Guidant Corporation, which along with Proctor & Gamble, deliver the lion’s share to the conference funding.  Additional sponsors provided various forms of support.  Health screenings, photography, airtime, ad space, printing, talent and funding were among the

What else worked was Guidant executive Ginger L. Graham’s ability to make a keynote speech on heart disease highly interesting, even fun.

Soaking up the environment, Speaking of Women’s Health® Executive Director Kathy DeLaura marveled, “If you were selling tickets here today, you’d be sold out all over again.”

John Lindblom is KTEH’s public relations director

 

Almaden Times - March 2001

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